Performance Marketing Lead (Native Ads)
Description
DescriptionWe’re looking for an experienced Performance Marketing Lead to take ownership of one of our fastest-growing performance marketing initiatives.You’ll lead the development and scaling of our Native Advertising capabilities across Taboola, Microsoft Ads, LiveIntent, and Newsbreak, working alongside Creative, CRO, and Analytics teams to build a high-performing media buying organization.This isn’t a role for someone who simply wants to manage campaigns.It’s an opportunity to build a platform.You’ll initially lead a team of three Media Buyers while helping us recruit and develop additional specialists. As the business grows, you’ll play a key role in shaping the future of our Native Advertising organization, with a clear opportunity to grow into Head of Native Pod.If you’re passionate about experimentation, building teams, and solving difficult performance marketing challenges at scale, we’d love to talk.Key Responsibilities:Lead the Native Advertising FunctionOwn the overall performance and strategic direction of our Native Advertising channels, including Taboola, Microsoft Ads Native, LiveIntent, and Newsbreak.Develop platform-specific strategies that support sustainable client growth while maintaining profitability and operational efficiency.Continuously identify new opportunities to improve campaign performance, testing velocity, and scalability.Build and Develop a High-Performing TeamLead, mentor, and support an initial team of three Media Buyers.Recruit and onboar --- Source: jobicy - CapsLock
