Social Media Manager
Description
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world. Responsibilities: Support with the management and operations across global social channels including to create, schedule, and publish content on X, TikTok, Instagram, Facebook, and LinkedIn, in line with the established content strategy. Lead and drive the growth of video channels (like Instagram and TikTok) through daily page management, optimization, engagement, trend spotting, moderation, and community initiatives. Build and scale AI-assisted content workflows (e.g. video, visuals, copy, localization) to improve creative quality, speed and engagement, and share learnings with the wider team. Strong knowledge of video-first social platforms, particularly TikTok and Instagram, including short-form video formats, audience behaviors, platform algorithms, and best practices for driving reach, engagement, and channel growth through engaging, culturally relevant content. Support the growth of leadership profiles through channel --- Source: jobicy - Binance
