Product Content Specialist
Description
Headquarters: São Paulo, SP Marketing at TRACTIANThe Marketing team at Tractian crafts the narrative, defines messaging and positioning, and translates our groundbreaking products and features into tangible customer benefits. Our cross-functional team, spanning Product Marketing, Customer Experience, Growth, Branding, and Events, is dedicated to acquiring new customers and possesses a deep understanding of the business. We collaborate closely with many teams to elucidate how we can help our clients reach their full potential. What will you doThis professional will lead product enablement for new feature launches by transforming technical information into clear, engaging content that drives understanding and adoption. They will create and manage high-quality assets - such as videos, product demos and tours - while collaborating cross-functionally to ensure consistent positioning. Their work directly impacts how effectively teams and customers adopt new features, improving product usage, alignment, and overall go-to-market success.ResponsibilitiesPlan and execute enablement initiatives for new feature launches, ensuring each release is supported by clear, high-quality assets.Translate product requirements, technical specifications, and engineering context into clear narratives and actionable enablement materials.Create high-quality product launch and feature content end-to-end, including scripting (launch videos, guided demos, and feature explanations), capturing product scre --- Source: weworkremotely - Tractian
