VP Paid Media
Description
Role DescriptionThe Vice President, Paid Media, is the senior-most Paid Media leader at Kanahoma, responsible for the strategic direction, performance, and continuous evolution of the agencyâs Paid Media practice. Reporting directly to the SVP, Marketing, the VP, Paid Media fully owns the Paid Media product, from strategy and team leadership to execution quality and partner outcomes.This leader, who will define what Kanahoma's paid media product and team become, bringing a strong point of view on will define what it becomes, bringing a strong point of view on attribution, the future of search, and creative strategy in a world where paid media will look fundamentally different in five years. This individual directly manages the Paid Media team, drives year-over-year enrollment growth across the partner portfolio, actively contributes to agency operations and new business development, and leads the integration of AI tools and emerging technologies to keep Kanahoma at the forefront of performance marketing.Role ResponsibilitiesOwn Paid Media as a ProductServe as the Paid Media product owner, defining and evolving product strategy, standards, and vision in collaboration with the SVP, MarketingTranslate agency-level strategy into actionable paid media frameworks, processes, and playbooks, leveraging AI tools to accelerate development and improve consistencyPartner with the Accounts team on upsells and partner renewals, identifying and championing opportunities to expand Paid Med --- Source: remoteok - Kanahoma
